Welcome to Heritage Thinking Differently?

Take a moment to explore my website—it might just change the way you think about museums and heritage sites. It won’t cost you anything except a few minutes, but it could spark new ideas, fresh perspectives, and innovative solutions.

Who Am I?

Every professional brings a unique skill set shaped by their experiences, and mine is no exception. I specialise in strategic planning, leadership, commercial expansion, project management, organic fundraising, and team development. Before returning to academia and joining the cultural sector, I honed my consumer-focused mindset through a successful career in retail, where I learned the importance of adaptability and innovation. I am currently a Course Director for GEM delivering the Emerging Leaders Programme.

Throughout my career, I have led business transformations, won international awards, and continuously developed my expertise. I am known for my ambitious approach, creative problem-solving, and commitment to helping museums unlock their full potential.

Want to know more? Check out ‘My Story’ page for more details.

How can I help you?

I work with museums and heritage organisations of all sizes, ensuring my support is accessible and adaptable to different budgets. Many of my services can be funded through small grants from Museum Development programs, making them an affordable investment in your institution’s future.

I also work with a team of experienced professionals who can deliver complex, multi-skilled projects tailored to your needs. A key offering in my portfolio is the 2/5/10 Strategic Planning Programme, a proven method, created by Dr Nick Winterbotham, that has transformed organisations by creating clear, actionable roadmaps for success. In addition, my Commercial Reviews help museums maximise income potential, while my Mentoring Services provide tailored support for professionals navigating challenges in the sector.

For more details, check out my pages on ‘Strategic Planning’, ‘Commercial Reviews’, and 'Mentoring'.

Why read my Blog?

I publish fresh content weekly, tackling industry trends from unique perspectives and addressing issues often overlooked by mainstream publications. If you’re looking for insights, strategies, and thought-provoking discussions about the museum sector, my blog is the place to start.

Check it out here: ‘Blog’

How can you help ?

If you found this post, and others, insightful, I’d truly appreciate it if you could share it on LinkedIn or within your professional network. A simple share can make a huge difference, helping freelance professionals like me connect with new opportunities and continue making an impact in the sector. Thank you in advance for your support!

Final Thought

If you don’t have a strategy, that IS your strategy.

Let’s start the conversation. I’d love to hear about your challenges and explore how we can work together to achieve your goals.

Let's chat...

Thanks for reading.

Paul Baker

Link

Heritage Thinking Differently - Website